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eZines AdvertisingTargeting Niche CustomersEzines Advertising. So you've figured out your niche, but now you need to find out how to market to it, right? Even
if your website only consists of a squeeze page
placed before your company's website, you still need to drive
traffic to your site.One of the best ways to gain new visitors is by placing ads in e-zines. An e-Zine (say it like you would say magazine) is an online newsletter. You can subscribe to these newsletters, usually for free, all over the internet. From Rose Gardening to RV Living, there are millions of e-zines out there, and there are many that will fit your niche, products, and opportunity. These ezines will allow you to place an ad for your opportunity or products, for a fee, in their newsletter. So picture this: You place an ad in a newsletter with hundreds or thousands of eager, targeted viewers, wanting the information that you are sharing.It is one of the best methods of advertising out there. The ads will range in cost, depending on the subject matter, the number of subscribers, and what kind of ad you'd like to run. Ads generally come in three types: 1. Classified AdsThese are ads that are generally smaller ads, grouped together, probably in the middle of the newsletter. 2. Sponsored Ads A more prominent ad, this ad is usually placed at the top or bottom of the newsletter. 3. Solo Ads These ads run solo, or by themselves, to the subscriber base without a newsletter attached. These are the most expensive ads. You'll want to subscribe to newsletters that you are considering advertising in. This way you can see how other ads are placed, and how you want to word your own ad to the specific audience. Also, it gives you a chance to see your finished ad live in the newsletter. For more information on the effective use of ezines, please check out Charlie Page’s FREE audio interview: How
to Use Proven Tactics for eZine Advertising Success Who is Charlie Page?
![]() the best online ezine directory there is. It is
not
free, but if you are serious about promoting your
business through newsletter advertising, then it is a very
good tool to use. Other
valuable e-zine information from Charlie Page In the mean time, check out these other free
directories for finding online magazines to advertise in: Solo AdsI mentioned above that Solo Ads were a form of e-zine marketing where your ad would be broadcasted to the entire subscriber base on its own.There is another, newer definition for the term "Solo Ad". This is where an independent marketer, who is a member of hundreds of Yahoo Groups and message boards, will broadcast your unique ad on all of her resources. This is a little different than an eZine Solo Ad, but can produce very cost effective results. Marcy Hardy sends Solo Ads out for the incredibly low price of 7 ads for $10. I use her service on a permanent basis and she sends out various ads for me daily. EMAIL MARCY HARDY HERE and let her know I sent you! If you are interested in e-zine advertising, you may also be interested in classified ads. To view more information about Classified Ads, click here. ![]() Leave eZines Page and Return to Website Profits Page |
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Even
if your website only consists of a squeeze page
placed before your company's website, you still need to drive
traffic to your site.
1. Classified Ads
